/ LAVA'S BIG WIN
Lava has some really BIG news - the PR Consultancy has been appointed by the Lincoln Business Improvement Group.
Lincoln BIG's aim is to create a business led programme of investment throughout Lincoln city centre, raising the quality of experience for businesses, residents and visitors and to raise the profile of the city as a historic city destination. Lava has been retained to assist Lincoln BIG in raising its profile and publicising the organisations' numerous successes.
Work commenced in February, with Lava securing a front page splash and page 3 lead in the Lincolnshire Echo for Lincoln BIG's City Centre Wardens who were named Wardens Of The Year 2008 in the first ever Regional Warden Achievement Awards.
Lava's appointment as Lincoln BIG's retained PR Consultancy follows the successful delivery of several projects, including the visit of the Bold 2 in 1 Ice Rink to the city.