/ case studies
Lava's previous experience is both broad and varied. Here's just a small selection of our previous successes. Why not contact us to find out more about what we've achieved for clients in your marketplace?
SPALDINGS SCORES AT SALTEX
Lava helped Spaldings' maintain its premier league status at the groundcare industry's most important exhibition - IOG Saltex - by organising a high profile initiative - the Spaldings Soccer Challenge.
EVERYTHING IN THE GARDEN'S BLOOMING
Living Gardens is enjoying one of its best ever years, with sales through the roof, footfall up and more media coverage than ever before thanks to Lava's innovative and effective PR campaign, starring a TV weatherman, a couple who've been married for 64 years; a patriotic patio kit and a caveman!
ETERNITY: THE PUZZLE WITH THE £1m PRIZE
Eternity: the puzzle with the £1 million prize for the first person to solve it was the Ertl Company's most successful ever launch.
Launched without an advertising campaign, it was PR alone that made the puzzle a worldwide phenomenon: generating coverage worth millions and sales five times beyond forecast.
solving the da vinci code for lincs fm
One of the biggest and most anticipated movies of all time, Ron Howard's interpretation of Dan Brown's best seller attracted an unprecedented level of media interest.
We helped Lincs FM 102.2 capitalise on Hollywood's arrival in Lincoln to shoot at the City's Cathedral and take ownership of the movie on its release .
bringing bedingfield to lincoln
What do you get when you bring an internationally recognised and acclaimed singer songwriter to Lincoln to perform to just 500 people? Massive media exposure and an event that's still talked about today - much to the delight of the local commercial that staged the gig (with a little bit of help from Lava!)
securing velcro's heritage
With years of neglect and little investment, Velcro soon became a generic term for all hook and loop fasteners.
Building confidence in the brand, raising awareness of the original and best hook and loop fastener took a lot of hard work; new product development; and an award-winning integrated marketing campaign.
the grand slam for ats euromaster
Over fours months of sustained coverage in the fleet industry's most respected title; an opportunity to engage and entertain potential and existing customers; and the exploitation of an unused asset were just some of the things the Fantasy Rugby Challenge achieved for ATS Euromaster.